Reinvigorating a 125-year-old brand
Norco
Spotting success beyond the brief
Norco came to us for a new website. However, we quickly recognised that the brand’s untapped potential could be realised through an effective brand strategy and fresh creative approach.
A brand as authentic as the people behind it
Not only did our refreshed brand for Norco articulate who they truly are, it also delivered a message that all of their customers could get behind.
A brand for the next century
Thanks to the brand’s authenticity and relevance, Norco now have a platform to tell their story — for generations to come.
Working with the Guerrilla team proved not only to be enjoyable but a commercially valuable process. This work assisted in the strong growth of Norco that has subsequently resulted in the brand extending its footprint and becoming a household name across the East Coast of Australia and internationally.
Ben Menzies
General Manager, Marketing and Brands
Norco Co-operative Ltd
Awards & Recognition
2018 Communicator Award Digital Category — Websites — General Food and Beverage