Reinvigorating a 125-year-old brand


Spotting success beyond the brief

Norco came to us for a new website. However, we quickly recognised that the brand’s untapped potential could be realised through an effective brand strategy and fresh creative approach.

A brand as authentic as the people behind it

Not only did our refreshed brand for Norco articulate who they truly are, it also delivered a message that all of their customers could get behind.

A brand for the next century

Thanks to the brand’s authenticity and relevance, Norco now have a platform to tell their story — for generations to come.

Working with the Guerrilla team proved not only to be enjoyable but a commercially valuable process. This work assisted in the strong growth of Norco that has subsequently resulted in the brand extending its footprint and becoming a household name across the East Coast of Australia and internationally.

Norco icon

Ben Menzies

General Manager, Marketing and Brands

Norco Co-operative Ltd

Awards & Recognition

2018 Communicator Award Digital Category — Websites — General Food and Beverage

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